{"product_id":"thyssenkrupp-business-model-canvas","title":"ThyssenKrupp Group Business Model Canvas","description":"\u003cdiv class=\"pr-shrt-dscr-wrapper orange\"\u003e\n\u003csection class=\"pr-shrt-dscr-box\"\u003e\n\u003cdiv class=\"pr-shrt-dscr-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Magnifier-Icon.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThyssenKrupp Business Model Canvas: Clear Strategic Overview \u0026amp; Downloadable Toolkit\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"pr-shrt-dscr-content\"\u003e\n\u003cp\u003eGain a concise view of how ThyssenKrupp creates and delivers value across steel, materials services, automotive components, and industrial plant engineering: this Business Model Canvas outlines the company's key partners, customer segments, revenue logic, and cost structure to clarify its operating model-download the full Word\/Excel canvas for practical insights suited to analysts, consultants, and decision-makers.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eP\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eartnerships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper green\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrategic Hydrogen Alliances\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp partners with energy majors RWE and Equinor to secure long‑term green hydrogen supply-contracts cover ~200 GWh\/year initially, scaling toward 1 TWh\/year by 2030-to fuel new direct reduction plants replacing blast furnaces. By end‑2025 these alliances underpin the carbon‑neutral shift, funding pipeline connections and guaranteeing energy security to meet EU Fit for 55 and ETS tightening, lowering Scope 1 emissions from steelmaking by expected ~60% at participating sites.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive OEM Joint Ventures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp maintains long-term joint ventures with major OEMs-supplying engineered steering systems and components developed via integrated R\u0026amp;D teams that embed ThyssenKrupp engineers with client squads; these partnerships supported about €1.6bn in Automotive Technologies revenue in FY 2024. Such co-development ensures products are tailored for next-gen electric and autonomous vehicles, helping preserve market share in a segment growing ~6% CAGR to 2025.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernment and Public Sector Cooperation\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp partners with the German government and EU bodies to secure grants and loans-e.g., receiving parts of Germany's 40+ billion euro industrial decarbonization pipeline and applying for EU Innovation Fund support-to underwrite multi-billion-euro green steel and sustainable chemical plant investments.\u003c\/p\u003e\n\u003cp\u003eThese public-private partnerships fund capital-heavy projects, include policy advocacy and regional development roles, and without state-backed aid the company's planned ~5-10 billion euro decarbonization spend would be far harder to finance.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAcademic and Research Institutional Networks\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp partners with technical universities and institutes (e.g., RWTH Aachen, Fraunhofer) to co-develop alloys, carbon-capture upgrades, and electrolysis scaling, cutting early-stage R\u0026amp;D cycle time by ~20% and feeding hiring pipelines that supplied ~15% of engineering hires in 2024.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eCo-development: new alloys, electrolysis, CCS\u003c\/li\u003e\n\u003cli\u003eImpact: ~20% faster R\u0026amp;D cycles (est.)\u003c\/li\u003e\n\u003cli\u003eTalent: ~15% of 2024 engineering hires\u003c\/li\u003e\n\u003cli\u003eRole: external R\u0026amp;D arm supplementing internal labs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSupply Chain and Logistics Partners\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp partners with global miners and logistics firms to secure iron ore, scrap, and specialty minerals, coordinating flows across ~30 production sites to keep operations efficient and compliant.\u003c\/p\u003e\n\u003cp\u003eSince 2023 the group pushed ESG-focused sourcing and by end-2025 digital links cut inventory by ~18% and trimmed lead times ~12%, improving transparency and auditability.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eGlobal miner\/logistics ties across ~30 sites\u003c\/li\u003e\n\u003cli\u003eESG-driven ethical sourcing policies since 2023\u003c\/li\u003e\n\u003cli\u003eEnd-2025: inventory -18%\u003c\/li\u003e\n\u003cli\u003eEnd-2025: lead times -12%\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Partnerships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThyssenKrupp scales green H2 to 1TWh, €5-10bn decarb push, auto \u0026amp; supply gains\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp secures green hydrogen (~200 GWh\/yr now → 1 TWh\/yr by 2030) with RWE\/Equinor, underwrites €5-10bn decarbonization via German\/EU grants, co-develops auto components (Automotive Tech revenue €1.6bn FY2024), partners with RWTH\/Fraunhofer (-20% R\u0026amp;D time, 15% hires), and ties to miners\/logistics (-18% inventory, -12% lead times by 2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003ePartner\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003cth\u003e2025\/2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRWE\/Equinor\u003c\/td\u003e\n\u003ctd\u003eGreen H2 delivery\u003c\/td\u003e\n\u003ctd\u003e200 GWh→1 TWh (2030)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGovt\/EU\u003c\/td\u003e\n\u003ctd\u003eFunding\u003c\/td\u003e\n\u003ctd\u003eSupports €5-10bn spend\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEMs\u003c\/td\u003e\n\u003ctd\u003eRevenue\u003c\/td\u003e\n\u003ctd\u003e€1.6bn FY2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eRWTH\/Fraunhofer\u003c\/td\u003e\n\u003ctd\u003eR\u0026amp;D\/talent\u003c\/td\u003e\n\u003ctd\u003e-20% time; 15% hires\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMiners\/logistics\u003c\/td\u003e\n\u003ctd\u003eOps KPIs\u003c\/td\u003e\n\u003ctd\u003e-18% inventory; -12% lead times\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-includes\"\u003e\n\u003ch2\u003eWhat is included in the product\u003c\/h2\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Word-Icon.svg\" alt=\"Word Icon\"\u003e\n\u003cstrong\u003eDetailed Word Document\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eA concise Business Model Canvas for ThyssenKrupp Group mapping nine blocks-customer segments, value propositions, channels, customer relationships, revenue streams, key resources, key activities, key partnerships, and cost structure-aligned to its industrial engineering, materials and mobility businesses; includes competitive advantages, SWOT-linked insights, and presentation-ready narrative for investors, analysts, and strategic planning.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"plus-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Plus-Icon.svg\" alt=\"Plus Icon\"\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-includes\"\u003e\n\u003cdiv class=\"title-row-includes\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Excel-Icon.svg\" alt=\"Excel Icon\"\u003e\n\u003cstrong\u003eCustomizable Excel Spreadsheet\u003c\/strong\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-includes\"\u003e\n\u003cp\u003eCondenses ThyssenKrupp Group's complex industrial strategy into a clean, editable one-page Business Model Canvas for quick boardroom-ready reviews and collaborative adaptation.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eA\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ectivities\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Steel Production and Processing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe core activity is making high-quality flat steel and specialized alloys for auto, construction, and machinery clients, operated at large plants now being retrofitted for green hydrogen-ThyssenKrupp reported €9.1bn steel revenue in 2024 and aims to cut CO2 by 30% by 2030; advanced processing (heat treatment, coating, cold rolling) delivers bespoke strength\/durability specs and remains the group's largest volume driver.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Development for Decarbonization\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp funnels \u0026gt;€500m into decarbonization R\u0026amp;D through 2025, advancing direct reduced iron (DRI) pilots and scaling Nucera water electrolysis to multi-MW stacks; pilots aim to cut CO2 intensity of steel by ~60% vs blast-furnace steel. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEngineering and Construction of Industrial Plants\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp designs and builds complex industrial plants-chemical, cement and more-delivering turnkey projects backed by 15,000+ engineering staff and €9.6bn order backlog in 2024; by 2025 focus shifts to retrofits with energy-efficient tech and digital monitoring to cut site emissions 20-30% and boost uptime. This unit links the group's material know-how with tech offerings, driving service and lifetime-revenue streams.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Materials Distribution and Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp's global materials distribution and services runs ~300 service centers worldwide, storing and processing metals for just-in-time delivery and offering cutting, milling and surface treatment that cut customers' inventory and speed production.\u003c\/p\u003e\n\u003cp\u003eThis requires complex logistics and local market insight across Europe, Americas and APAC; in 2024 materials \u0026amp; logistics contributed roughly €2.1bn in revenues, lowering client working capital needs by 10-20% on average.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e~300 service centers global\u003c\/li\u003e\n\u003cli\u003eJust-in-time delivery, cutting, milling, surface treatment\u003c\/li\u003e\n\u003cli\u003e€2.1bn revenue (2024, materials \u0026amp; logistics)\u003c\/li\u003e\n\u003cli\u003eReduces customer inventory 10-20%\u003c\/li\u003e\n\u003cli\u003eRequires advanced logistics \u0026amp; local market knowledge\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNaval Shipbuilding and Defense Engineering\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThrough ThyssenKrupp Marine Systems (TKMS), the group designs and builds advanced non-nuclear submarines and surface vessels, delivering integrated combat management software and lifecycle project management for defense ministries; TKMS reported order backlog ~€6.3bn at end-2024 and defense contracts often span 5-15 years.\u003c\/p\u003e\n\u003cp\u003eMaintenance, repair and overhaul (MRO) accounts for ~25-35% of marine-systems revenue, offering steady cash flow and long-term service agreements with navies in Europe, Asia and the Middle East.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eDesign + construction: non-nuclear subs \u0026amp; naval vessels\u003c\/li\u003e\n\u003cli\u003eSoftware: integrated combat management systems\u003c\/li\u003e\n\u003cli\u003eProject length: 5-15 years, high security\u003c\/li\u003e\n\u003cli\u003eBacklog: ~€6.3bn (end-2024)\u003c\/li\u003e\n\u003cli\u003eMRO: 25-35% of marine revenue\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Activities-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eIntegrated steel, plants \u0026amp; logistics giant: €9.1bn steel, €9.6bn plant backlog, green H2 DRI\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCore: produce flat steel\/alloys (€9.1bn steel rev 2024), advanced processing (coating, cold rolling) and scale green H2\/DRI to cut CO2 ~60% vs blast furnace; build turnkey industrial plants (15,000+ engineers, €9.6bn order backlog 2024) and TKMS naval projects (backlog ~€6.3bn); global materials \u0026amp; logistics (≈300 service centers, €2.1bn rev 2024) with JIT services.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eActivity\u003c\/th\u003e\n\u003cth\u003eKey metric (2024\/2025)\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSteel revenue\u003c\/td\u003e\n\u003ctd\u003e€9.1bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDecarbonization R\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;€500m through 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlant backlog\u003c\/td\u003e\n\u003ctd\u003e€9.6bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarine backlog\u003c\/td\u003e\n\u003ctd\u003e€6.3bn (end‑2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterials \u0026amp; logistics\u003c\/td\u003e\n\u003ctd\u003e€2.1bn rev; ~300 centers (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003ch2\u003e\n\u003cspan style=\"color: #3BB77E;\"\u003eFull Version Awaits\u003c\/span\u003e\u003cbr\u003e Business Model Canvas\u003c\/h2\u003e\n\u003cp\u003eThe document you're previewing is the actual ThyssenKrupp Group Business Model Canvas-not a mockup or sample-and it matches the file you'll receive after purchase.\u003c\/p\u003e\n\u003cp\u003eWhen you complete your order, you'll get full access to this same professionally formatted, ready-to-edit document in the provided formats, with all content and sections included.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/GENERAL-Explore-Preview.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eR\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eesources\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnological Patents and Intellectual Property\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp holds a large patent portfolio-over 15,000 global filings by 2024-covering steel chemistry, automotive components, and electrolysis (green hydrogen) tech, creating clear barriers to entry and enabling licensing income (reported €220m licensing revenue in FY 2023\/24). Ongoing R\u0026amp;D spend (€1.2bn in 2024) sustains innovation and underpins valuations of its high‑tech divisions.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Industrial Production Facilities\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp owns and runs Europe's largest sites-notably the Duisburg steel mill-representing several billion euros of invested capital (group capex ~1.6bn EUR in 2024; Duisburg-scale assets implied). These industrial facilities enable large-scale steel and materials output and are being modernized into green-tech, circular-economy hubs (electrification, hydrogen pilots, scrap-based loops) to meet global material demand.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHighly Skilled Engineering Workforce\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThe collective expertise of roughly 20,000 engineers and technical specialists across ThyssenKrupp Group is its top human asset, driving product and service innovation in automotive, marine, and plant engineering; this workforce underpinned €34.8bn group revenue in FY 2024 and delivered key B2B wins such as hydrogen-ready plant contracts. ThyssenKrupp spends millions annually on continuous training and digital upskilling to keep teams effective in sustainability and complex problem-solving, a clear market differentiator.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Distribution and Service Network\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThe Global Distribution and Service Network gives ThyssenKrupp Materials Services local presence in 80+ countries with 480+ service centers, enabling same-week delivery in major hubs and tailored service; it supports €11.7bn Materials Services 2024 revenue and supplies proximity to Europe, North America, and Asia for market intel and fast response.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e480+ service centers\u003c\/li\u003e\n\u003cli\u003e80+ countries\u003c\/li\u003e\n\u003cli\u003e€11.7bn 2024 revenue (Materials Services)\u003c\/li\u003e\n\u003cli\u003eSame-week delivery in key hubs\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eFinancial Capital and Credit Access\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp relies on large-scale financing and revolving credit to fund capital-intensive projects; as of 2025 the group reported access to a €3.5bn committed syndicated credit line and €1.2bn of committed green financing facilities supporting projects in steel and hydrogen.\u003c\/p\u003e\n\u003cp\u003eAttracting green and sustainability-linked loans is now key-these instruments finance the carbon-neutral transition and help buffer cyclicality in commodities and auto markets, reducing liquidity stress during downturns.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003e€3.5bn syndicated credit line (2025)\u003c\/li\u003e\n\u003cli\u003e€1.2bn committed green financing (2025)\u003c\/li\u003e\n\u003cli\u003eSustainability-linked loans tie pricing to CO2 targets\u003c\/li\u003e\n\u003cli\u003eLiquidity cushions against automotive\/commodity cycles\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Resources-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal innovation \u0026amp; scale: 15k+ patents, €1.2bn R\u0026amp;D, €11.7bn Materials, strong financing\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eKey resources: 15,000+ patents (2024), €220m licensing (FY23\/24); €1.2bn R\u0026amp;D (2024); Duisburg \u0026amp; large sites (group capex €1.6bn 2024); ~20,000 engineers; Materials Services: 480+ centers, 80+ countries, €11.7bn (2024); €3.5bn syndicated line \u0026amp; €1.2bn green financing (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eResource\u003c\/th\u003e\n\u003cth\u003eKey figure\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003ePatents\u003c\/td\u003e\n\u003ctd\u003e15,000+ (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e€1.2bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEngineers\u003c\/td\u003e\n\u003ctd\u003e~20,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterials Services\u003c\/td\u003e\n\u003ctd\u003e480+ centers; €11.7bn (2024)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eFinancing\u003c\/td\u003e\n\u003ctd\u003e€3.5bn line; €1.2bn green (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eV\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ealue Propositions\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh-Performance Carbon-Neutral Materials\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp supplies premium carbon-neutral steel made via green hydrogen and EAF (electric arc furnace) routes, cutting Scope 3 emissions for customers by up to ~40% per ton versus conventional steel (2024 pilot data); these grades meet automotive and construction strength standards (YS \u0026gt; 700 MPa for advanced steels) and appeal to firms under EU CSRD and UK TCFD rules, enabling sustainable product labeling and lowering customer carbon intensity benchmarks.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInnovative Automotive Systems and Components\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp supplies lightweight steering and damper systems that boost safety and driving dynamics, with EV-optimized designs reducing component mass by up to 20% and improving range metrics; integrated HW\/SW stacks cut OEM development time by about 12 months on average. In 2024 ThyssenKrupp Automotive Technologies reported roughly €1.2bn in order intake for electrified mobility components, making it a preferred partner for next-gen vehicles.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCustomized Material Service Solutions\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eCustomers get a one-stop-shop for sourcing, processing, and just-in-time delivery-ThyssenKrupp supplied ~€4.2bn in materials services in 2024-so SMEs receive cut-to-size parts and specified surface finishes that cut scrap and downstream processing costs by up to 25% in pilot programs. The service emphasizes reliability, speed (lead times reduced by ~30%), and precision, simplifying procurement and lowering working capital needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLeading-Edge Decarbonization Technologies\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp supplies industrial-scale electrolysis and carbon capture systems-built on 150+ years of engineering-that cut CO2 for hard-to-abate sectors (chemicals, cement). In 2025 pilots showed up to 90% capture efficiency and project contracts worth €1.2bn, positioning the group as a scalable enabler of clients' net-zero targets.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eTargets chemicals, cement, steel\u003c\/li\u003e\n\u003cli\u003eElectrolyzers scale: MW-GW projects\u003c\/li\u003e\n\u003cli\u003eCarbon capture: ≤90% efficiency in pilots\u003c\/li\u003e\n\u003cli\u003e2025 backlog ~€1.2bn\u003c\/li\u003e\n\u003cli\u003eProven in harsh industrial sites\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAdvanced Naval Defense and Security\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cpthe marine systems division supplies state-of-the-art submarines and surface vessels with superior stealth endurance integrating proprietary propulsion advanced sensors that directly support national security maritime defense strategies.\u003e\u003cplong-term service agreements often years secure revenue streams-thyssenkrupp marine systems reported around order backlog in operational readiness and lifecycle support for complex platforms.\u003e\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eProprietary propulsion + sensors\u003c\/li\u003e\n\u003cli\u003eSuperior stealth \u0026amp; endurance\u003c\/li\u003e\n\u003cli\u003eEssential for national security\u003c\/li\u003e\n\u003cli\u003e20+ year service agreements\u003c\/li\u003e\n\u003cli\u003e€2.1bn 2024 order backlog\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/plong-term\u003e\u003c\/pthe\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Value-Propositions-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThyssenKrupp: Green steel, light EV parts, services \u0026amp; €4.5bn+ clean tech\/naval backlog\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp offers green steel (≈40% Scope 3 reduction per ton, YS \u0026gt;700 MPa), EV components (-20% mass, €1.2bn 2024 order intake), materials services (€4.2bn 2024, -30% lead time), industrial electrolysis\/CCS (≤90% capture, €1.2bn 2025 backlog), and naval platforms (€2.1bn 2024 backlog, 20+ year SLAs).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eProduct\u003c\/th\u003e\n\u003cth\u003eKey metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eGreen steel\u003c\/td\u003e\n\u003ctd\u003e~40% Scope 3↓, YS\u0026gt;700MPa\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEV components\u003c\/td\u003e\n\u003ctd\u003e-20% mass, €1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eServices\u003c\/td\u003e\n\u003ctd\u003e€4.2bn, -30% lead\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eElectrolysis\/CCS\u003c\/td\u003e\n\u003ctd\u003e≤90% capture, €1.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMarine\u003c\/td\u003e\n\u003ctd\u003e€2.1bn, 20+yr SLA\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomer Relationships\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLong-Term Strategic Partnerships\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eIn automotive and steel, ThyssenKrupp secures multi‑year contracts and joint development deals-over 60% of industrial revenue in 2024 came from repeat customers-anchoring product roadmaps and joint sustainability targets (aiming for CO2 neutrality in key plants by 2030). Quarterly executive reviews keep strategy aligned with top clients, reducing volatility risk and supporting predictable order backlogs (EUR 14.1bn at FY 2023\/24).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDedicated Key Account Management\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eLarge industrial customers receive dedicated key account managers who coordinate orders, technical specs, and after-sales; in 2024 ThyssenKrupp reported ~€4.5bn in sales to top-tier accounts, so this personalized model speeds resolution and reduces lead-time delays by ~18% year-over-year. Key account managers champion customer needs across R\u0026amp;D, operations, and service, keeping churn low in competitive B2B markets.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital Integration and Self-Service Portals\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp offers 24\/7 digital portals for smaller customers and material services, enabling ordering, tracking, and documentation with real-time inventory and pricing-cutting order cycle times by up to 30% in pilot programs and serving ~120,000 SME users as of 2025. The platforms auto-generate carbon-footprint reports for purchased materials, supporting Scope 3 disclosure and helping buyers reduce embodied emissions by an estimated 10% per year.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eTechnical Support and Field Services\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpthyssenkrupp provides extensive after-sales for industrial plant and marine systems including on-site maintenance troubleshooting performance optimization driving equipment uptime efficiency technical teams embed with customer operations yielding long-term service contracts repeat revenues contributed about of group sales in\u003e\n\u003c\/pthyssenkrupp\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGovernmental and Diplomatic Liaison\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp manages governmental and diplomatic liaison via specialized defense teams that navigate complex procurement and international trade rules, ensuring compliance and political sensitivity; in 2024 the group recorded €28.9bn in industrial services\/contracts, highlighting scale and need for trusted government ties.\u003c\/p\u003e\n\u003cp\u003e\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eSpecialized liaison units\u003c\/li\u003e\n\u003cli\u003eCompliance with export controls (ITAR, EU Dual-Use)\u003c\/li\u003e\n\u003cli\u003eProcurement expertise for bids\u003c\/li\u003e\n\u003cli\u003eReputation = contract win-rate driver\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Relationships-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eThyssenKrupp: \u0026gt;60% repeat revenue, €6.2bn services, €28.9bn contracts, 120k SME users\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp keeps customers via multi‑year contracts, key account managers, 24\/7 digital portals and heavy after‑sales; repeat customers drove \u0026gt;60% of industrial revenue in 2024 and services contributed €6.2bn. Quarterly executive reviews and compliance teams support €14.1bn order backlog (FY 2023\/24) and €28.9bn industrial contracts, while SME portals serve ~120,000 users (2025).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eMetric\u003c\/th\u003e\n\u003cth\u003eValue\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eRepeat revenue (2024)\u003c\/td\u003e\n\u003ctd\u003e\u0026gt;60%\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eServices sales (2024)\u003c\/td\u003e\n\u003ctd\u003e€6.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eOrder backlog (FY 2023\/24)\u003c\/td\u003e\n\u003ctd\u003e€14.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eIndustrial contracts (2024)\u003c\/td\u003e\n\u003ctd\u003e€28.9bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSME portal users (2025)\u003c\/td\u003e\n\u003ctd\u003e~120,000\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003ehannels\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDirect Sales Force and Technical Experts\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe primary channel for large industrial and automotive contracts is a highly trained direct sales force and technical experts who close complex, high-value deals; in 2024 ThyssenKrupp's Materials Services and Components businesses reported combined order intake near €18.5bn, reflecting reliance on this channel. These teams embed with customer engineering groups to tailor solutions, negotiate multi-year contracts, and support products that drive the group's core high-complexity revenue.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Network of Material Service Centers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003ePhysical service centers near industrial hubs serve as the Materials Services segment's primary distribution channel, enabling same‑day or next‑day delivery in \u0026gt;70% of key markets and processing 35% of local orders on site. They function as combined warehouses and sales offices-offering cut‑to‑size, slitting, and coating-and helped ThyssenKrupp Materials Services generate €7.8bn in FY2024 revenue, capturing regional share through decentralization.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eDigital E-Commerce and Procurement Platforms\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp increasingly sells standardized materials via digital e‑commerce and procurement platforms, letting customers browse and buy through online storefronts; in 2024 digital orders grew ~18% year‑over‑year, handling an estimated €1.2bn in transactions across materials and spare parts. These platforms often integrate with customers' ERP systems for straight‑through ordering, cutting admin time by up to 40% and speeding order-to-delivery for repeat items-key for tech‑savvy procurement pros.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eInternational Trade Fairs and Industry Events\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eThyssenKrupp keeps a strong presence at major global fairs (e.g., IAA Mobility, Eurosatory, WindEnergy) to launch products and demo breakthroughs, reaching tens of thousands of attendees and supporting \u0026gt;€1bn annual sales in mobility and green segments (2024 figures).\u003c\/p\u003e\n\u003cp\u003eThese events enable partner networking, visibility in crowded markets, and hands-on prototype demos that accelerate leads and contracts.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003ePresence: IAA, Eurosatory, WindEnergy\u003c\/li\u003e\n\u003cli\u003ePurpose: product launches, demos\u003c\/li\u003e\n\u003cli\u003eImpact: supports \u0026gt;€1bn sales (2024)\u003c\/li\u003e\n\u003cli\u003eValue: networking, prototype trials\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSpecialized Consultants and Project Developers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003eFor large engineering projects ThyssenKrupp often works via third-party consultants and project developers who shape procurement and steer vendor selection, especially in emerging markets where they provide local permits, supply-chain insight, and partner networks.\u003c\/p\u003e\n\u003cp\u003eEngaging these influencers secures early inclusion in design phases-critical for Decarbon Technologies, which accounted for about 12% of ThyssenKrupp Group revenue in 2024 (~€3.2bn) and saw a 15% order growth in 2024-so relationships boost project pipeline and win rates.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eThird-party influence: key in procurement decisions\u003c\/li\u003e\n\u003cli\u003eLocal expertise: accelerates market entry in emerging regions\u003c\/li\u003e\n\u003cli\u003eDesign-phase inclusion: increases win probability\u003c\/li\u003e\n\u003cli\u003eDecarbon Tech: ~€3.2bn revenue 2024, +15% orders\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Channels-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eStrong 2024: €18.5bn direct sales, €7.8bn service, €1.2bn e‑commerce, €3.2bn decarbon\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eDirect sales and technical teams close complex contracts (Materials Services + Components order intake ~€18.5bn in 2024); service centers enable \u0026gt;70% same\/next‑day delivery and supported €7.8bn Materials Services revenue in FY2024; e‑commerce handled ~€1.2bn (+18% YoY) and Decarbon Tech accounted for ~€3.2bn (12% Group revenue) in 2024.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eChannel\u003c\/th\u003e\n\u003cth\u003e2024 metric\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eDirect sales\u003c\/td\u003e\n\u003ctd\u003eOrder intake €18.5bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eService centers\u003c\/td\u003e\n\u003ctd\u003eRevenue €7.8bn; \u0026gt;70% rapid delivery\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eE‑commerce\u003c\/td\u003e\n\u003ctd\u003e€1.2bn; +18% YoY\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDecarbon Tech\u003c\/td\u003e\n\u003ctd\u003e€3.2bn; 12% Group rev\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eustomer Segments\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGlobal Automotive Manufacturers (OEMs)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThis segment covers global OEMs-top car and truck makers needing high-performance components and specialized steel for innovation, weight reduction, and sustainable supply chains; ThyssenKrupp supplies steering systems, dampers, and body-in-white materials and in 2025 sees \u0026gt;60% demand tied to EV platforms and green steels, with OEM contracts representing roughly €3.2bn revenue exposure in 2024.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eConstruction and Infrastructure Developers\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cpconstruction and infrastructure developers rely on thyssenkrupp for structural steel engineering solutions used in bridges skyscrapers industrial facilities worldwide with the group reporting fy2024 revenue a order intake tilt toward construction projects europe apac. this segment prioritizes durability cost-effectiveness specialist technical support complex designs is highly sensitive to regional economic cycles government spending-global investment was\u003e\n\u003c\/pconstruction\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAerospace and Defense Organizations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThis high-value segment includes national navies and aerospace firms needing specialized materials and advanced engineering; they demand top precision, reliability, and security, with procurement cycles tied to multiyear defense budgets (global defense spending hit 2.24 trillion USD in 2023, per SIPRI). ThyssenKrupp Marine Systems supplies submarines and surface-vessel tech, so its sales sensitivity tracks geopolitical shifts and NATO\/RF modernization programs that drive multi‑year contracts often exceeding hundreds of millions of euros.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEnergy and Chemical Processing Industries\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpenergy and chemical processing customers need large-scale plants for hydrogen chemicals seek decarbonization efficiency buy thyssenkrupp electrolysis units plus turnkey projects are very large with multi-year horizons capex often\u003e€100m per project (2024 market examples).\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003eLarge-scale electrolysis and turnkey plants\u003c\/li\u003e\n\u003cli\u003eDecarbonization and energy-efficiency focus\u003c\/li\u003e\n\u003cli\u003eTypical capex \u0026gt;€100m, multi-year delivery\u003c\/li\u003e\n\u003cli\u003eLong-term O\u0026amp;M and service revenue potential\u003c\/li\u003e\n\n\u003c\/penergy\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSmall and Medium-Sized Metal Processors\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpsmall and medium-sized metal processors rely on thyssenkrupp materials services for flexible order sizes fast delivery local processing providing steady demand that cushions cyclical large-industrial sales in reported roughly revenue with from small customers across europe north america.\u003e\n\u003cp class=\"lst_crct\"\u003e\n\u003c\/p\u003e\u003cli\u003eFlexible lot sizes and cut-to-length services\u003c\/li\u003e\n\u003cli\u003eSame\/next-day delivery via regional hubs\u003c\/li\u003e\n\u003cli\u003ePrimary touchpoints: Materials Services network + digital portal\u003c\/li\u003e\n\u003cli\u003eStable demand reduces group revenue volatility\u003c\/li\u003e\n\u003c\/psmall\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Customer-Segments-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eHigh‑Growth Industrial Exposure: OEMs, Construction, Defense, Energy \u0026amp; SME Momentum\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGlobal OEMs (EV share \u0026gt;60% demand by 2025; €3.2bn OEM exposure 2024), construction\/infrastructure (group revenue €30.3bn FY2024; global infra spend $4.7tn 2024), defense\/aerospace (tied to €100m+ multiyear contracts; global defense spend $2.24tn 2023), energy\/chemicals (typical capex \u0026gt;€100m; large electrolysis projects), and SMEs (Materials Services €8.5bn 2024; ~40% SME share).\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eSegment\u003c\/th\u003e\n\u003cth\u003eKey metrics\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eOEMs\u003c\/td\u003e\n\u003ctd\u003e€3.2bn exposure; EV \u0026gt;60% (2025)\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eConstruction\u003c\/td\u003e\n\u003ctd\u003e€30.3bn rev FY2024; $4.7tn infra 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDefense\u003c\/td\u003e\n\u003ctd\u003e€100m+ contracts; $2.24tn spend 2023\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eEnergy\u003c\/td\u003e\n\u003ctd\u003eCapex \u0026gt;€100m; electrolysis projects\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eSMEs\u003c\/td\u003e\n\u003ctd\u003e€8.5bn Materials Services 2024; 40% SME\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-2_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter orange\"\u003eC\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eost Structure\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eRaw Material and Energy Procurement\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThe largest cost line is iron ore, scrap and electricity-ThyssenKrupp spent about €12.4bn on materials and energy in FY2024 (company report), and commodity swings can erode margins without hedges. As the group pivots to green steel, purchases of renewable power and green hydrogen (expected to add €0.8-1.2bn annual run-rate by 2026) are now a major cost item, so tight input procurement controls are critical to stay price-competitive.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eResearch and Development Expenditures\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp allocates significant R\u0026amp;D capital-around €550m planned group-wide in 2025-to drive tech shifts across divisions, funding new manufacturing processes and refinements in automotive and defense technologies. These investments, focused in 2025 on hydrogen-based steelmaking and advanced electrolysis, are essential to retain market leadership and meet tightening EU regulatory standards (eg, Fit for 55).\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-2_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eCapital Investment in Modernization (CAPEX)\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eThyssenKrupp faces about €10-15bn in CAPEX to replace blast furnaces with direct reduction (DR) plants over 2024-2030, a multi-year program to cut CO2 and avoid rising carbon taxes; these projects aim to lower emissions by ~60% per ton steel versus blast furnaces. \u003c\/p\u003e\n\u003cp\u003eBeyond steel, CAPEX funds automotive line upgrades and digital platforms; financing mixes retained cash (2024 FCF ~€0.6bn) and external debt (net debt €7.3bn at FY2023\/24), requiring strict cash prioritization. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-orange-section\"\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003ePersonnel and Labor Expenses\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cp\u003ePersonnel and labor expenses drive large portions of ThyssenKrupp's cost base: 2024 headcount ~99,000 and reported personnel expenses €8.6bn in FY2023\/24, with sizeable pension obligations and benefits shaping long-term cash needs.\u003c\/p\u003e\n\u003cp\u003eAutomation and digitization force ongoing retraining budgets and capex; strong German labor representation (works councils, IG Metall) affects restructuring costs and timelines, while retention of engineers and specialists in a tight EU market raises salary and hiring premiums.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eHeadcount ~99,000 (2024)\u003c\/li\u003e\n\u003cli\u003ePersonnel expenses €8.6bn (FY2023\/24)\u003c\/li\u003e\n\u003cli\u003ePension obligations material to balance sheet\u003c\/li\u003e\n\u003cli\u003eRetraining + automation investment ongoing\u003c\/li\u003e\n\u003cli\u003eGerman labor relations lengthen restructuring\u003c\/li\u003e\n\u003cli\u003eRetention premiums for skilled engineers\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-orange-section4\"\u003e\n\u003cdiv class=\"title-row-orange-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eLogistics and Supply Chain Operations\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-orange-section blur_box\"\u003e\n\u003cplogistics and supply-chain costs for thyssenkrupp group materials services segment include global shipping warehousing service-center upkeep totaling an estimated billion annually in with fuel route disruptions driving volatility margin pressure.\u003e\n\u003cpefficiency programs-route optimization nearshoring and automation-aim to cut logistics opex by over protect thin segment margins.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eAnnual logistics OPEX ~€1.1-1.3bn (2024)\u003c\/li\u003e\n\u003cli\u003eFuel price spikes raise transport costs 3-7% per 10% fuel rise\u003c\/li\u003e\n\u003cli\u003eTargeted efficiency savings 5-8% (2025-27)\u003c\/li\u003e\n\u003cli\u003eWarehousing \u0026amp; service-center maintenance major fixed costs\u003c\/li\u003e\n\u003cli\u003eTrade-route disruptions increase lead times, inventory carry\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pefficiency\u003e\u003c\/plogistics\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Cost-Structure-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003e€34bn+ Transition Bill: Materials, Personnel, CAPEX \u0026amp; Green Inputs Drive 2024-2030 Costs\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eMajor costs: materials \u0026amp; energy €12.4bn (FY2024), personnel €8.6bn (FY2023\/24), logistics €1.1-1.3bn (2024), planned R\u0026amp;D ~€550m (2025), CAPEX €10-15bn (2024-2030) for DR conversion; green power\/hydrogen add €0.8-1.2bn run-rate by 2026.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eItem\u003c\/th\u003e\n\u003cth\u003eAmount\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterials \u0026amp; energy\u003c\/td\u003e\n\u003ctd\u003e€12.4bn FY2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePersonnel\u003c\/td\u003e\n\u003ctd\u003e€8.6bn FY2023\/24\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eLogistics OPEX\u003c\/td\u003e\n\u003ctd\u003e€1.1-1.3bn 2024\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eR\u0026amp;D\u003c\/td\u003e\n\u003ctd\u003e€550m planned 2025\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eDR CAPEX\u003c\/td\u003e\n\u003ctd\u003e€10-15bn 2024-2030\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGreen inputs\u003c\/td\u003e\n\u003ctd\u003e€0.8-1.2bn annual by 2026\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_green\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"container_new_design\"\u003e\n\u003cdiv class=\"text-section text-1_new_design\"\u003e\n\u003cdiv class=\"frst_big_letter_heading\"\u003e\n\u003ch2\u003e\n\u003cspan class=\"frst_big_letter_letter green\"\u003eR\u003c\/span\u003e\u003cspan class=\"frst_big_letter_text\"\u003eevenue Streams\u003c\/span\u003e\n\u003c\/h2\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-wrapper orange\"\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eSales of Flat Steel and Specialized Alloys\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eSales of flat steel and specialized alloys generate most revenue, selling directly to industrial and automotive clients; in 2024 Thyssenkrupp Steel reported ~€13.1bn sales in materials segments, driven by long-term contracts and spot pricing. \u003c\/p\u003e\n\u003cp\u003eHigher-margin specialty grades-electrical steel for EV motors-now form a growing share; green-steel premiums introduced in 2025 offer additional revenue, with premiums seen at €50-€150\/ton in early market trades. \u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003csection class=\"sub-highlight-box\"\u003e\n\u003cdiv class=\"sub-highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eAutomotive Component and System Sales\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"sub-highlight-content\"\u003e\n\u003cp\u003eRevenue comes from mass production and sale of steering, damping, and axle systems to OEMs via high-volume, multi-year contracts that often span a vehicle model lifecycle, supplying steady cash flow; in 2024 ThyssenKrupp's Automotive Technology reported approx. €3.1bn in sales, with components making up a large share.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"image-section image-1_new_design\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Image.svg\" alt=\"Explore a Preview\"\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eMaterial Services and Distribution Fees\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eIncome comes from markups on materials sold via ThyssenKrupp's distribution network and fees for processing services; in 2024 the Materials Services division reported EUR 7.2bn revenue, roughly 28% of group sales, showing steadier cash flow than steelmaking.\u003c\/p\u003e\n\u003cp\u003eValue-added services-just-in-time delivery, customized cutting-and growing digital channels (online orders up ~22% YoY in 2024) drive higher margins per transaction versus bulk sales.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e\n\u003cdiv class=\"product-green-section\"\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eEngineering Project and Licensing Fees\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cpthe plant technology and decarbonization segments earn from multi-year construction contracts with milestone payments licensing proprietary tech like electrolysers which in contributed to thyssenkrupp ag order intake of about higher-margin asset-light revenue tied rising global green-hydrogen demand.\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMulti-year milestone payments\u003c\/li\u003e\n\u003cli\u003e2024 Plant Technology order intake ≈ €7.1bn\u003c\/li\u003e\n\u003cli\u003eLicensing = high-margin, asset-light\u003c\/li\u003e\n\u003cli\u003eDriven by global green-hydrogen and decarbonization demand\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/pthe\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"product-box-green-section4\"\u003e\n\u003cdiv class=\"title-row-green-section\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-2.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eNaval Defense Contracts and Service Agreements\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"content-row-green-section blur_box\"\u003e\n\u003cp\u003eRevenue from ThyssenKrupp Marine Systems stems largely from multi-billion-euro submarine and naval vessel sales to national governments-recent contracts include Germany's 5.5 billion-euro Class 212\/214 follow-ons (2023-2025) and export deals exceeding 2-3 billion euros-featuring long delivery timelines of 5-10 years.\u003c\/p\u003e\n\u003cp\u003eLong-term maintenance and modernization (through-life support) generate recurring, annuity-like revenue, and because defense spending is countercyclical the segment provides a hedge versus commercial cycles; Marine Systems contributed about 6-8% of ThyssenKrupp Group orders in 2024.\u003c\/p\u003e\n\u003cul class=\"lst_crct\"\u003e\n\u003cli\u003eMulti-billion contract size (2-6+ bn EUR)\u003c\/li\u003e\n\u003cli\u003eDelivery timelines 5-10 years\u003c\/li\u003e\n\u003cli\u003eRecurring maintenance\/mod agreements\u003c\/li\u003e\n\u003cli\u003e6-8% of group orders in 2024\u003c\/li\u003e\n\u003cli\u003eRevenue largely cycle-independent\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003c\/div\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e\n\u003csection class=\"highlight-box\"\u003e\n\u003cdiv class=\"highlight-icon\"\u003e\n\u003cimg src=\"\/cdn\/shop\/files\/CANVAS-Content-Revenue-Streams-Icon-Color-1.svg\" alt=\"Icon\"\u003e\n\u003ch3\u003eGroup posts €30.5bn revenue mix in 2024; green-steel premiums €50-€150\/ton\u003c\/h3\u003e\n\u003c\/div\u003e\n\u003cdiv class=\"highlight-content\"\u003e\n\u003cp\u003eGroup revenues: Steel ~€13.1bn (2024), Materials Services €7.2bn (2024), Automotive Tech ~€3.1bn (2024), Plant Tech order intake €7.1bn (2024), Marine Systems 6-8% of orders (2024); growing specialty\/green-steel premiums €50-€150\/ton and rising licensing\/aftermarket annuities.\u003c\/p\u003e\n\u003ctable class=\"tbl_prdct green_head blur_tbl\"\u003e\n\u003cthead\u003e\u003ctr\u003e\n\u003cth\u003eItem\u003c\/th\u003e\n\u003cth\u003e2024\u003c\/th\u003e\n\u003c\/tr\u003e\u003c\/thead\u003e\n\u003ctbody\u003e\n\u003ctr\u003e\n\u003ctd\u003eSteel sales\u003c\/td\u003e\n\u003ctd\u003e€13.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eMaterials Services\u003c\/td\u003e\n\u003ctd\u003e€7.2bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eAutomotive Tech\u003c\/td\u003e\n\u003ctd\u003e€3.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003ePlant Tech orders\u003c\/td\u003e\n\u003ctd\u003e€7.1bn\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003ctr\u003e\n\u003ctd\u003eGreen-steel premium\u003c\/td\u003e\n\u003ctd\u003e€50-€150\/ton\u003c\/td\u003e\n\u003c\/tr\u003e\n\u003c\/tbody\u003e\n\u003c\/table\u003e\n\u003cbutton class=\"get_full_prdct_orange\" onclick=\"get_full()\"\u003e\u003c\/button\u003e\n\u003c\/div\u003e\n\u003c\/section\u003e","brand":"VRIO Analysis","offers":[{"title":"Default Title","offer_id":57514805920076,"sku":"thyssenkrupp-business-model-canvas","price":10.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1056\/0356\/3852\/files\/thyssenkrupp-canvas-business-model.webp?v=1778643357","url":"https:\/\/vrio-analysis.com\/products\/thyssenkrupp-business-model-canvas","provider":"VRIO Analysis","version":"1.0","type":"link"}